Using contemporary, real-world examples and the latest pedagogical tools, Principles of Management showcases how management concepts and practices can be utilized to achieve personal and business excellence. Organized around the four main traditional functions of management—planning, organizing, controlling and leading— this book includes current thinking and practice on the most important issues facing management, managers and employees with a special focus on examples from India. The text of this book has been developed and designed to cater to the needs of professional managers and management students of various Indian Universities and Business Schools. It may also be profitably used by the students of B.B.A and other professional courses. Principles of Management gives students an insight of what the management is all about. The language has been kept simple and easy to understand which students will find very useful.
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Managing human resources is an essential part of every company’s overall objective to give value to customers, stakeholders, employees, and the communities in which it operates. With this course, you’ll gain a grasp of the fundamentals of HRM, as well as how it connects to your company’s strategy.For today’s profession, students need a solid foundation …
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Principles of Business Management is intended to make the students understand business management principles and practices to withstand the competitive business environment. To impart the basic understanding of business management, to enable the students to apply different skills and technique to assist the management in taking appropriate decisions relating to business enterprise. This foundational text …
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There is little doubt that customers have the upper hand in today’s highly competitive marketplace, which might be called a buyer’s market. Marketing is the art and science of cultivating and maintaining successful customer connections.Marketing Management,text book is an outline toMarket Segmentation, Marketing Programme and Pricing Decision.The book is concerned mainly with the elementary components …
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This book examines the evolution and present structure of the monetary, banking, and financial system of India, with a focus on post-1991 period. The book deals with forms and functions of money (including e-money), the role of the Reserve Bank of India (RBI) in monetary and credit management, and the evolution of monetary policy in …
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